BFGoodrich Tires Announces 2012 Outstanding Trails

Mirror-Lake-Trail-3

BFGoodrich® Tires, in collaboration with Tread Lightly! and United Four Wheel Drive Associations (UFWDA), today announced the trails selected for its 2012 Outstanding Trails program.  Nominated for uniqueness, terrain type and enthusiast following, the trails selected for this year’s program are Blanca Peak Trail in Blanca, Colo.; Mirror Lake Trail … [Read more...]

Rugged Ridge POWERTOP For Jeep Wrangler Offers Owners New Level of Convenience

rugged

Rugged Ridge, a division of Omix-Ada, has announced the introduction and availability of its first-ever PowerTop™ for the 2007-2012 JK Jeep® Wrangler Unlimited. The result of extensive research and development, Rugged Ridge’s introduction of the hydraulic PowerTop™, adds to its catalog of more than 500 custom-designed products built specifically … [Read more...]

Jeep and Mopar Unveil Six New Vehicles for the 46th Annual Moab Easter Jeep Safari

jeep

Jeep and Mopar are ready for a week of wheeling in Moab. The brands have created six new vehicles – all featuring a host of Jeep Authentic Parts and Accessories – for the annual Easter Jeep Safari in Moab, Utah. Now in its 46th year and taking place March 31 – April 8, the Easter Jeep Safari will be attended by thousands of die-hard off-road … [Read more...]

Jeep Introduces New Limited-edition "Altitude" Grand Cherokee, Compass and Patriot Models

jeep2

Following an overwhelmingly positive consumer response to the recently introduced Grand Cherokee concept and related "Name My Ride" contest, the Jeep brand has announced it will produce not just one, but three new limited-edition Jeep vehicles: the Grand Cherokee, Compass and Patriot Altitude models. … [Read more...]

Desert Rendezvous 2012 Hits SoCal March 23-24 2012

Desert Rendevous Logo

The SoCal Desert Rendezvous started as an idea a few friends tossed around while around a campfire one night. Why were all the overlanding-type events being held in other states or geographic regions, and why were we traveling all that way when we had all of this right here at home in SoCal? Thus began the Rendezvous Conspiracy… … [Read more...]

Jeep Introduces New Production-intent Concept Grand Cherokee at Houston Auto Show

Jeep Grand Cherokee production-intent concept.

The Jeep® brand has introduced a new, production-intent concept version of its award-winning Grand Cherokee, a unique model with distinctive yet stealthy exterior cues designed to attract new Jeep Grand Cherokee enthusiasts and customers. Showing the vehicle publicly for the first time this morning at the Houston Auto Show, Jeep also … [Read more...]

70 Years and Counting: A Look at the 2012 Jeep Wrangler

27

Freedom. Excitement. Purpose. Adventure. Icon. For seventy years no singular word has more fully encompassed the impact of the Jeep Wrangler than that of "Icon". It has carried heavy artillery through combat zones, has served as a purpose vehicle for America's heartland, and has led expeditions into the unknown. The iconic Jeep Wrangler has … [Read more...]